The digital age has transformed how businesses interact with their audiences. Today, consumers don’t just shop online —they engage, explore, and build relationships with brands on social media platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest. For startups and small businesses , this presents an extraordinary opportunity to create awareness, drive sales, and establish a loyal customer base . However, maintaining a strong and engaging social media presence is easier said than done. Between daily business operations, customer support, and growth strategies , many entrepreneurs struggle to keep up with regular posting, engagement, and content creation . That’s where a Social Media Marketing Manager becomes invaluable. Image source: Pixabay Why Social Media Marketing Matters for Startups 1. Building Brand Awareness with Minimal Cost Unlike traditional marketing methods , social media doesn’t require a massive advertising budget to build brand visibility. Startup...